Course curriculum

  • 1

    Week 1

    • Welcome (1:28 min)

    • Overview of Course (2:11 min)

    • The Coach as Scientist eLab - Weekly Schedule

    • Worksheet 1: Introducing YOU

    • Worksheet 2: Introducing YOUR BUSINESS
  • 2

    Week 2

    • Worksheet 3: Your Customer Avatar (Demand)

    • Guidepost #1 Supply & Demand - Your Customer Avatar (10:21 min)

    • Worksheet 4: Your Offering (Supply)

    • Guidepost #1 Supply & Demand - Your Offering (6:18 min)
  • 3

    Week 3

    • Worksheet 5: Your Expert Domains

    • Guidepost #2 Domains / Disciplines
  • 4

    Week 4

    • Worksheet 6: Seminal Researcher & Thought Leaders
  • 5

    Week 5

    • Worksheet 7: Your Branded Frameworks
  • 6

    Week 6

    • Worksheet 8: Your Next Steps